@inproceedings{TUW-206133, author = {Treiblmaier, Horst and Filzmoser, Peter}, title = {Benefits from using continuous rating scales in online survey research}, booktitle = {Proceedings of the International Conference on Information Systems}, year = {2011}, publisher = {Association for Information Systems}, numpages = {13}, isbn = {978-0-615-55907-0} }